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The one thing Dublin city is not missing is another Irish pub. Fortunately for us, the guys at Pipers had a plan and challenged us to create a brand that incorporated remnants of traditional Ireland with a modern contemporary look and feel. 

With local musicians playing nightly and a healthy menu of locally sourced Irish craft beer & spirits, we challenged ourselves to create a brand that could immediately establish itself as a pillar of the city of Dublin.

 

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Pipers Corner is unique: it is authentic Irish pub in a crowded city where everything is aimed at tourists. With high class, talented Irish musicians and Irish craft beers & spirits, this is definitely a pub that creates a local vibe. Which is relatively unheard of in the centre of Dublin.

Drawing from traditional Irish print press and iconic visuals, we conceived a brand that positions Pipers as a traditional music destination bar with a modern twist. With recognisable brand elements, a simple and refined website, and complete outer design of the venue, we married the old with the new.

 

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Since its opening in July, Pipers Corner has exceeded all expectations by quickly becoming a new hotspot in the Dublin city night scene. 

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Project Credits:

CLIENT
Pipers Corner

STAKEHOLDERS
Sean Potts (Director)

 

CREATIVE DIRECTOR
Matthew McMullen
DIRECTOR
Jake Brown

STRATEGIST
Matthew McMullen

DESIGNERS
Matthew McMullen, Josh Hall

DIGITAL PRODUCER
Rob Scott

WEB DEVELOPER
Rob Scott